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Technology where on one hand has paced up our lives and amplified connectivity, on the other hand, it is rigorously affecting our personal lives and health. Excessive use of technology has several negative repercussions on our physical health causing vision problems, hearing loss, neck strain, and spine issues.
Almost every other person is experiencing chronic pain rushing down their neck, through arms to phalanges after protracted use of mobile or any other wireless device. Usually, we tend to avoid this bearable pain until it gains a severity. This constant pain was coined as Text Neck by a US Chiropractor named Dr. Dean L. Fishman. Text Neck syndrome has become a serious concern among children and teenagers. You must be wondering, from where did the Text Neck syndrome come and why is it becoming a serious concern among our younger and growing generation?
According to research, mobile users are expected to exceed the mark of 5 billion in 2020. This massive surge in the mobile market can certainly be attributed to the increased availability of smartphones. The Groupe Speciale Mobile Association’s 2018 research stated, around 68% of the world population had access to mobile phones and put forward a prediction claiming 75% of the world’s population will possess mobile phones till 2020. This growing smartphone phobia gave birth to the Text Neck syndrome in which a mobile phone or other wireless technology users can experience severe pain in the neck.
Why does it happen? Well, our head weighs around 10 pounds on our spine in a normal position. However, at wrong posture or craning our neck forward while texting, gaming or using the smart device can make our head weigh up to 60 pounds on spine, cervical ligaments and other muscles. This overweighing causes chronic spine issues among teenagers generally now known as text neck syndrome.
The growing tension of text neck syndrome motivated us at Master MoltyFoam to take precautionary actions and make an attempt to obviate this syndrome from its root. After a well-received billbed campaign (for which Master MoltyFoam win Bronz Lion at the Cannes Lions) Master MoltyFoam now presents Pakistan’s first-ever posture correction app “Neckup by MoltyOrtho. The app is developed with the collaboration of top orthopedic doctors and chiropractors to put the mobile users in the right posture and save them from a much serious condition then Text Neck syndrome that is Kyphosis.
Master MoltyFoam being the pioneer of the foam industry is trying its best to provide Pakistani citizens with a luxurious and comfortable living experience of international standards. We develop our products in collaboration with medical and manufacturing experts to provide innovative yet comfortable and cost-effective products. Now you can also exploit the potential of Neckup by MoltyOrtho to develop a healthy lifestyle free of any cost. The app is available on both iOS and Play Store for free. Download it right away for a straight posture.
By now you must have gotten familiar with the symptoms indicating that you’re sleeping on the wrong mattress. If not then read here! (interlink to “Common symptoms indicating that you are sleeping on a wrong mattress” ) Nowadays we all are experiencing back issues in one way or another
Almost every other person in Pakistan is suffering from chronic posterior pains. Wrong posture, over-exercising, health issues, and poor night’s sleep are a few of the many reasons for these chronic cricks.